{"title":"BUILD YOUR ROUTINE","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eUpgrade your everyday shave.  Browse our collection of the best sellers to add to your morning routine.\u003c\/p\u003e","products":[{"product_id":"parker-variant-satin-chrome-safety-razor","title":"Parker | Variant Satin Chrome Safety Razor","description":"\u003cp\u003eThis is the new heavy duty two-piece adjustable razor form Parker. This razor has an adjustable base plate that allows you to customise the blade gap, and therefore the aggression level, of the razor. The adjustment is done by twisting the nub at the bottom of the handle. \u003cbr\u003e\u003cbr\u003eAll metal with satin chrome finish. \u003cbr\u003eHeavy duty design gives the razor excellent feel in the hand.\u003cbr\u003eBeautiful diamond knurling pattern on the handle.\u003cbr\u003eDesign inspired by the classic Merkur Progress razor.\u003cbr\u003eTwo-piece design allows for easy blade changes. \u003cbr\u003ePerfect smooth shaves every single time.\u003c\/p\u003e","brand":"Parker","offers":[{"title":"Silver","offer_id":46458641580254,"sku":"RT-PRKVAR-SC","price":995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0256\/1451\/6260\/products\/ParkerVariantSatinChrome.jpg?v=1742553165"},{"product_id":"feather-hi-stainless-blades","title":"Feather | Hi-Stainless Steel Razor Blades (10 Pack)","description":"\u003cp\u003eExperience the unmatched sharpness of Feather Hi-Stainless double edge blades! This 10 pack of premium quality blades fits all standard safety razors, making it the perfect choice for a smooth and precise shave. These blades are world-renowned for their quality and performance.\u003c\/p\u003e","brand":"Feather","offers":[{"title":"Default Title","offer_id":31977082978340,"sku":"RT-FEATH","price":100.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0256\/1451\/6260\/products\/FeatherHiStainlessDoubleEdgeRazorBlades.jpg?v=1773653487"},{"product_id":"merkur-34c-safety-razor","title":"Merkur | 34C Safety Razor","description":"\u003cp\u003eThe Merkur 34C is the iconic choice for wet shavers worldwide. This chrome-finished two-piece safety razor delivers a perfectly balanced shave - aggressive enough for experienced users, yet forgiving enough for newcomers discovering classic grooming.\u003c\/p\u003e\n\u003cp\u003eEngineered in Germany, the 34C features a substantial 78-gram build with a comfortable 3-inch handle finished in non-slip knurling for confident control. Its moderate blade angle suits all skill levels, making it the go-to first razor for many and a lifetime companion for others. Compatible with all standard double-edge blades, this razor rewards proper care with decades of reliable performance. A true investment piece - the kind worth passing down.\u003cbr\u003e\u003cbr\u003eThis razor uses all standard double edge blades for a close and comfortable shave and features a 2-piece design. 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Unscrew your razor handle, fit a blade, then rescrew and your razor is ready to go.\u003c\/p\u003e","brand":"Derby","offers":[{"title":"Default Title","offer_id":46483865862366,"sku":"RT-DERBPREM","price":35.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0256\/1451\/6260\/products\/derby-premium-black-double-edge-razor-blades-5-pieces.jpg?v=1742970394"},{"product_id":"muhle-shave-brush-pure-bristle-wood","title":"Muhle | Shaving Brush Pure Bristle - Ash Wood","description":"This shaving brush is made of natural beech wood, with a pure bristle colour.  This material, taken from pigs, is harder than badger hair and creates the most revitalizing massage effect. The bristle brush becomes softer with use. It offers a cheap and easy entry into the world of wet shaving. \u003cbr\u003e\u003cbr\u003eAffordable price, tasteful design –  NOM  shaving brushes will undoubtedly take their place in your bathroom. These tasteful brushes with eye-catching designs do not cost you a fortune and are long-lasting. High-quality plastics and Europe's finest woods are combined with your favorite colors. These cool pieces are produced in Germany using only the most efficient technology.","brand":"Muhle","offers":[{"title":"Default Title","offer_id":46483892437214,"sku":"CDG-MU-41H16","price":295.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0256\/1451\/6260\/files\/41h16-2000px_1.webp?v=1742971143"},{"product_id":"derby-extra-blades-5pk-double-edge","title":"Derby Extra | Green Safety Razor Blades - Double Edge (5 pack)","description":"\u003cp\u003eExperience the exceptional quality of Derby Extra Double Edge razor blades. Expertly crafted with Platinum Tungsten Polymer coated edges, these 0,10 mm blades deliver a flawless shave every time. Conveniently packaged in a safety-dispenser with five individually wrapped blades, you can easily remove one at a time. Trust in the cost-effective and long-lasting performance of these shaving-blades to meet all of your grooming needs.\u003c\/p\u003e","brand":"DERBY","offers":[{"title":"Default Title","offer_id":46458726121694,"sku":"CDG-MU-K6","price":35.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0256\/1451\/6260\/files\/Derbygreen.webp?v=1742552469"},{"product_id":"muhle-shave-cream-tube-sandalwood-75ml","title":"Muhle | Shave Cream - Sandalwood","description":"This sandalwood fragranced shaving cream is light texture with a creamy foam, ideal for the home and convenient for travel\u003cbr\u003e\u003cbr\u003eMÜHLE shaving creams are developed according to selected recipes. The high-quality care products for wet shaving are a contemporary alternative to traditional soaps that many prefer. They prepare the skin and beard for a gentle and perfect wet shave. After facial cleansing just apply it with the brush. A refreshing pleasure!\u003cbr\u003e\u003cbr\u003eMÜHLE Shaving Cream Sandalwood is suitable for normal and dry skin. The valuable ingredients originate from selected essences of Oriental sandalwood. The precious, essential oil is used, which is achieved by a multi-stage distillation process. Sandalwood nourishes and pampers the skin and the senses.\u003cbr\u003e\u003cbr\u003eSandalwood – warm und sensual. 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With its traditional butterfly twist-to-open design, when used with a quality blade, it will deliver a smooth and comfortable shave every time!\u003cbr\u003e\n\nRazor type: butterfly open.\u003cbr\u003e\nWeight: 2.9 oz.\u003cbr\u003e\nLength: 4.4 in.\u003cbr\u003e\nHandle material: genuine brass frame, rose gold, lavender, blue and pink annodized chrome plated.","brand":"Parker","offers":[{"title":"Blue","offer_id":46458595049694,"sku":"GENIMP-PKR29L","price":595.0,"currency_code":"ZAR","in_stock":true},{"title":"Lavender","offer_id":46458595115230,"sku":"GENIMP-PKR29L","price":595.0,"currency_code":"ZAR","in_stock":false},{"title":"Pink","offer_id":46458595147998,"sku":"GENIMP-PKR29L","price":595.0,"currency_code":"ZAR","in_stock":false},{"title":"Rose Gold","offer_id":46458595180766,"sku":"GENIMP-PKR29L","price":595.0,"currency_code":"ZAR","in_stock":true},{"title":"Chrome","offer_id":46583596253406,"sku":"GENIMP-PKR29L","price":595.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0256\/1451\/6260\/files\/Screenshot2024-07-23at16.37.06.png?v=1742552368"},{"product_id":"the-gentry-blade-starter-set","title":"The Gentry | Blade Starter Set","description":"\u003cp\u003eDiscover your perfect blade with The Gentry | Blade Starter Set, featuring 5 packs of high-quality blades for you to try. 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Sensitive Skin\u003c\/li\u003e\n\u003cli\u003e24 hours odor protection\u003c\/li\u003e\n\u003cli\u003eEasy to use: Soak the stone and apply softly on the clean skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Lea","offers":[{"title":"Default Title","offer_id":46304292733150,"sku":"RT-LeaAlum","price":150.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0256\/1451\/6260\/files\/Screenshot2025-02-21at16.19.07.png?v=1742548759"},{"product_id":"edwin-jagger-diffusion-de-36-safety-razor","title":"Edwin Jagger | Diffusion DE 36 Safety Razor","description":"\u003cp\u003eThis traditional, precision Double Edge head razor comes with either a classic imitation black, ivory or horn handle, with a chrome plated collar \u0026amp; end cap, providing the perfect weight \u0026amp; balance.ÊIncludes one free Feather DE blade.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThis smart coloured handle and Chrome DE\/Safety razor is fitted with the latest precision Edwin Jagger DE blade head, which has created great interest among experienced wet shavers. 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Choose from three premium blade options to suit your preferences, while the thoughtfully balanced design transforms your daily grooming ritual into a moment of pure indulgence. Crafted from superior materials and finished by hand, this contemporary essential promises a smooth, confident shave every single time.\u003c\/p\u003e","brand":"Edwin Jagger","offers":[{"title":"Black Marble","offer_id":47636303577310,"sku":"GenImp-R37BMCRSR","price":895.0,"currency_code":"ZAR","in_stock":false},{"title":"Dark Green","offer_id":48289187234014,"sku":"GenImp-R3782CRSR","price":895.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0256\/1451\/6260\/files\/Diffusion37SafetyRazor-BlackMarble3.jpg?v=1761751804"},{"product_id":"edwin-jagger-natural-aftershave-lotion-100ml","title":"Edwin Jagger | Natural Aftershave Lotion","description":"\u003cp\u003eCrafted with care by Edwin Jagger, this 100ml aftershave lotion combines nature's finest ingredients to deliver genuine comfort to freshly shaved skin. Formulated without parabens or mineral oils, it harnesses the power of organically sourced botanicals - particularly soothing Aloe Vera - to calm, repair, and nourish sensitive complexions. The refined fragrance subtly enhances your shaving ritual without overwhelming, while the lightweight, moisturising formula leaves skin feeling remarkably soft and supple.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe finest Sandalwood essential oils are used for this fragrance. This rare and precious scent provides a sensuous woody aroma; a combination of exotic peppery wood and spiciness. Ideal for normal skin.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eHoused in a convenient pump-action dispenser, this aftershave reflects Edwin Jagger's commitment to blending effective skincare with environmental responsibility, ensuring you can feel confident about what touches your skin.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEdwin Jagger Aloe Vera or Sandalwood Aftershave Lotion 100ml\u003c\/li\u003e\n\u003cli\u003eFree of parabens \u0026amp; mineral oil\u003c\/li\u003e\n\u003cli\u003eMade from natural plant ingredients\u003c\/li\u003e\n\u003cli\u003eSoothing \u0026amp; moisturising\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eProtects and nourishes post-shaven skin\u003c\/li\u003e\n\u003cli\u003ePump action dispenser\u003c\/li\u003e\n\u003cli\u003eA little goes a long way\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Edwin Jagger","offers":[{"title":"sandalwood","offer_id":48052780269790,"sku":"GenImp-EJASLSW","price":695.0,"currency_code":"ZAR","in_stock":true},{"title":"aloe-vera","offer_id":48052780302558,"sku":"GenImp-EJASLAV","price":695.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0256\/1451\/6260\/files\/edwin_jagger_aloe_vera_aftershave_lotion_100ml.jpg?v=1765180553"},{"product_id":"edwin-jagger-natural-premium-shave-cream-tube-75ml","title":"Edwin Jagger | Premium Natural Shave Cream","description":"\u003cp\u003eThis Edwin Jagger Shaving Cream is a soothing and natural preparation with a refreshing and delicate fragrance. 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The formula is free from parabens and mineral oils and contains natural vegan ingredients, meaning it's as kind to the environment as it is to your skin.\u003c\/p\u003e\n\u003cp\u003eEdwin Jagger produces a range of rich, special and concentrated shaving creams, each range has been specially designed for different skin types and preferences.\u003c\/p\u003e\n\u003cp\u003eUsed with hot water and a good quality shaving brush, even a small amount will produce a thick creamy lather. 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